Advertising is the process of persuading potential customers to buy products or promote its services. The process of advertising involves a variety of strategies and media. Advertisements may appear in many forms, including blog, newspaper and magazine ads, name card, Brochure, flyer, banner, news letters, table calendar, radio and television commercials, direct mail campaigns, and various other forms. With the emergence of brand recognition as a key factor in marketing and advertising, companies have entered into dealing with advertising firms even a small or multi level to promote their products and services. These efforts have led to products becoming integral aspects of popular culture.
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